The Bury Black Pudding Company
Sale to Panicium
HURST Corporate Finance advised on the sale of an award-winning iconic producer of black puddings to artisan speciality food group Panicium.
Role
Lead AdvisorService
Buying, SellingSector
ManufacturingAs clients of HURST accountants , The Bury Black Pudding Company (BBP) engaged HURST Corporate Finance to deliver the quality results HURST clients expect.
Nigel Barratt and Danielle Tierney of Hurst Corporate Finance advised the shareholders of BBP with Ben Bradley and Isabelle Bennett of Hurst Corporate Finance providing debt advisory expertise.
The deal follows Panicium’s acquisitions of handmade cakes and biscuits producer Margaret Hall and specialist potted meats and spreads manufacturer Binghams Food in 2018 and 2021 respectively.
BBP has over 50 years’ manufacturing experience and uses a gold medal-winning recipe that dates back over a century alongside traditional production methods. Black pudding is synonymous with Bury and is part of the town’s heritage, and BBP’s dedication to quality has helped it become one of the leading brands in the UK.
BBP selects the finest quality ingredients and manufactures the healthiest black pudding on the market, with less than three per cent fat and no artificial preservatives. With its high iron and nutritional values, low-fat black pudding has been recognised as a superfood.
As well as its continued focus on the production of traditional black pudding, BBP has developed vegan, gluten-free and chilli varieties.
It has one of the longest-established stalls on Bury’s world-famous market, with generations of families coming to buy its renowned black puddings. The same black puddings are also supplied to major supermarkets, foodservice companies, wholesalers, hotels, butchers and restaurants across the UK.
Over the years, BBP has grown significantly and remains committed to offering local job opportunities, including taking on apprentices and teaching them skills in the food manufacturing industry.
“Having steadily grown our sales and developed new business, Richard and I decided that it was time to start the next phase of business growth through becoming part of a group that is committed to the quality of its products and maintaining the family values of which we are so proud. BBP is poised for step-change growth and will benefit from investment and market extension available through the Panicium group."
Graham Norfolk, Director or Panicium said: “The Bury Black Pudding Company makes artisan, high-quality, delicious products with a distinctive brand, and complements Panicium’s strategy of acquiring companies in the UK artisan food sector to develop a portfolio of brands characterised by their hand-made, high-quality nature with a distinctly regional identity.”
